An organization that supports those in need by providing free meals and essential services.
Community support
Responsibility towards society is one of the values that guide the Armani Group’s commitment. Over the years, the Group has supported projects and collaborations in the social, cultural and environmental fields, contributing to initiatives focused on inclusion, solidarity and support for communities.
An initiative that assists the vulnerable through education and social support.
A fundraising organization supporting those suffering from addiction.
A sports club founded by Alex Zanardi to share his experience and achievements with others. The club supports and encourages disabled athletes in their Paralympic ...
In 2023, the Armani Group started a collaboration with L'Approdo, an association that has supported people with addictions for over twenty-five years through recovery programmes, prevention ...
The Armani Group collaborates with Ethicarei, a social innovation project established to foster new forms of collaboration between for-profit and non-profit organisations and develop initiatives ...
Casa Mariù
On 22 September 2025, the Casa Mariù initiative was announced, in favour of children and their right to education, named in honour of Giorgio Armani’ mother, affectionately known as “Mariù”. Strongly supported by the designer, the international project reaffirms his attention and sensitivity to the needs of the most fragile, and was carried out in collaboration with Caritas Ambrosiana, recognised for its extensive presence in Milan and the rest of the world in support of vulnerable communities. The initiative involves eight children’s facilities located in six countries across three continents: Africa, South America and South-East Asia, with the participation of missionaries from PIME (Pontifical Institute for Foreign Missions) and Operazione Mato Grosso.
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Casa Mariù - Caritas Redes de Solidaridad, Nicaragua (3)
Casa Mariù - Operation Mato Grosso, Peru (2)
Casa Mariù - Caritas Redes de Solidaridad, Nicaragua (4)
After Nobu Milan first joined the charity campaign ‘Restaurants Against Hunger’ – promoted by Action Against Hunger – in 2019, the initiative was extended to all restaurants in Milan and the restaurant in Bologna in 2021. Through this commitment, the Group supports the projects of Action Against Hunger, the international humanitarian organisation committed to fighting hunger and malnutrition.
In 2025, on the occasion of the campaign’s tenth anniversary, Nobu Milano was recognised as a Platinum SuperSolidale Restaurant. The restaurant also confirmed its participation in the initiative for 2026, continuing the support provided through its involvement in previous years.
Giorgio Armani supported the Horizon Foundation‘s first project to raise awareness and funds for medical research on retinitis pigmentosa. In 2023 the founder of the non-profit association, Benjamin Demarquilly, led a crossing of the Atlantic Ocean by sailboat. Demarquilly himself suffers from this degenerative, genetic eye disease for which there is currently no cure.
Humanitarian emergency
In February 2022, during Milan Fashion Week, Giorgio Armani decides to show his Giorgio Armani womenswear and menswear collections without music as a sign of respect towards the people involved in the Ukrainian conflict. The Group joins the UNHCR (United Nations High Commissioner for Refugees) fundraising initiative for people forced to flee. In addition, a donation of basic necessities destined for refugees is announced and distributed through the Community of Sant’Egidio and through the Italian Red Cross. A further donation was made in favor of the fund set up by the Municipality of Milan and intended for the reception of refugees, with particular attention to women and children.
In February 2020, Giorgio Armani chose to present the Giorgio Armani Womenswear Fall-Winter 2020 collection behind closed doors and through live streaming only, in order to protect guests and collaborators from potential health risks.
As soon as the first cases were identified in Italy, the Group reorganised its activities and introduced measures to protect employees and support those most affected by the health emergency. These included contributions to hospitals, healthcare facilities and non-profit organisations, the conversion of part of its production to manufacture disposable gowns for the medical staff, and the implementation of preventive measures across workplaces.
Throughout the pandemic, Giorgio Armani addressed messages of closeness and gratitude to healthcare professionals through the billboard in Via Broletto in Milan and an open letter published in leading newspapers.
